Colgate Optic White Purple Teeth Whitening Serum

4 5 0 50 50 <p>Colgate’s brand new clinically tested teeth whitening booster* serum for whiter and brighter teeth in just 2 minutes!</p><p><br></p><p><strong>KEY FEATURES & BENEFITS:</strong></p><ul><li>Neutralises yellow tones after 1 brush*</li><li>A 3-step whitening Boost. Pump, Purple, Smile</li><li>Non-invasive & enamel safe for daily use.</li><li>Refreshing mint & yuzu flavour.</li><li>Clinically tested to provide whiter teeth.</li></ul><p><br></p><p>*effect is temporary</p>
Colgate Optic White Purple Teeth Whitening Serum
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Reviews

07/02/2025
Brighten your smile at home!
I enjoyed using the Colgate Optic White Purple Teeth Whitening Serum! It provided noticeable but natural results at home. It was very easy to incorporate into my daily routine. I did find that the volume of serum it recommends to use for each brush a little too much for me and the taste was not my go-minty choice. I will definitely keep using the serum though and would recommend for others to give a go if they would like to brighten their smiles!
  • Home Tested with free product
07/02/2025
Easy to use
The whitening toothpaste is easy to use and formed part of my usual dental routine quickly. I didn’t feel like it took too long and therefore was easy to continually use the product each day. The product does not have a weird smell or taste, which is a plus. Although I have been using the product for 3 weeks and haven’t seen any changes of colour in terms of whiteness of teeth, Hoping that this comes with further use.
  • Home Tested with free product
06/02/2025
Effective
The taste was a little off-putting but still very bearable. However, the purple tint really did help counteract yellow tones, making my teeth appear whiter almost instantly. It’s a great quick fix, but I’m not sure if I would want to continue using it so consistently.
  • Home Tested with free product
06/02/2025
Instant results
I really enjoyed this product and was so shocked to see my teeth looked whiter on the first try !! I was worried it might stain as it’s a dark purple but no stains, easy to use, the taste/flavour is not strong, I used this product after brushing with a normal toothpaste, loved the instant whiter teeth result and will continue to use and purchase
  • Home Tested with free product
05/02/2025
Not Bad Taste, But Messy Application
I tried the Colgate Optic White Purple Teeth Whitening Serum and while I really liked the taste, I found the application a bit messy. The serum didn’t seem to provide noticeable whitening results for me, unfortunately. It might work better for others, but for me, it didn't live up to expectations. I think it's worth trying if you don’t mind the mess, but if you're looking for fast whitening, this might not be the best option.
  • Home Tested with free product
05/02/2025
Minimal results
Hi had been using the Colgate white purple teeth for 10 days and noticed very little results. I used it daily and brushed for 2 minutes each time and continued my normal oral daily return. It was alittle disappointing to see minimal changes in my teeth coloring. Has a great taste and after taste, feels like a normal toothpaste. Might work for others just didn’t appear to be successful for myself.
  • Home Tested with free product
05/02/2025
Colgate purple whitening serum
Receive the product in perfect condition, it was an easy use, it got no after taste and it feels like my teeth become one shade lighter which is a delight
  • Home Tested with free product
05/02/2025
Overrated
I honestly did not see a difference after using for two weeks. I like the idea but this product is not for me.
  • Home Tested with free product
04/02/2025
Colgate Purple Whitening Toothpaste
Tried this product for several weeks using once a day and couldn’t see an overall difference. At first it took a while to get past the unusual taste. This may for others but not for me.
  • Home Tested with free product
04/02/2025
Simple and easy
easy to you, just a small pump on the brush head. The taste I wasn't a fan of, left an after taste in my mouth afterwards. But did actually work and hanged the shade of my teeth a few different shades whiter.
  • Home Tested with free product
04/02/2025
An easier way to whiter teeth
This serum made a noticible different straight away, and as a bonus it tasted for too!
  • Home Tested with free product
04/02/2025
Amazing results!
Myself and my Daughter currently trialling this product… it LITERALLY works after one use, the difference I saw in my daughters teeth was unreal! Didn’t love the flavour - if there were other flavours I’d definitely go for something else but that’s the only fault.
  • Home Tested with free product
04/02/2025
Instant results, confidence booster!
My initial thoughts were very skeptical of this whitening product. I liked the packaging, it's sleek and simple. There is however, a LOT of text on the bottle which is a bit much. There was no instructions on how to use on the bottle which would have been handy. The taste was VERY minty. Is there a way to reduce how minty it is? It made my mouth a bit stressed at how burny the mintiness was, kind of like a VERY strong mint. The colour is also CRAZY purple. Which I understand is how you get the whitening effect. It felt fine in the mouth other than the extreme mintiness. I noticed quite a quick result however, it said that it was only a temporary fix for teeth whitening. Obviously it comes out of a pump bottle but it would be nice to have something that promised longer results. Overall it was just fine but I think I like the idea of the whitening strips better.
  • Home Tested with free product
03/02/2025
Colgate Optic White Serum – A Game Chang
I recently tried Colgate Optic White Serum, and I’m seriously impressed! First off, the flavour – it’s got this almost bubble-gum taste that makes whitening feel way more fun (and way less like a chore). It’s super easy to use, too. You just apply it to your teeth and brush – so it’s not a ‘dab and go’ situation, but it slots right into your routine without any hassle. The best part? I noticed visible results in just a few days! My teeth looked brighter and felt cleaner, which gave me a nice confidence boost. If you're after a whitening product that actually works and tastes great while doing it, this one’s definitely worth a go! I’ll be using it again for sure.
  • Home Tested with free product
03/02/2025
Little Bit Messy.
Overall it worked fairly well. My teeth seemed a little whiter. It had a pleasant flavor. The tube was hard to open at first, requiring me to take lid off to get applicator working, resulting in a mess. Can stain white porcelain a little if not washed off immediately.
  • Home Tested with free product

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